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Carl F. Bucherer Launches Lucerne Boutique
Aug 27, 2017 7:15 AM
By Rapaport News
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RAPAPORT... Swiss family-owned watch manufacturer Carl
F. Bucherer has opened a boutique in Lucerne, the city where the company was founded
in 1888.
Chinese actress Li Bingbing, the global
ambassador of the brand, was present at the opening ceremony, which followed
the recent launch of a Carl F. Bucherer boutique in Shanghai.
The watchmaker unveiled the Manero
Peripheral Boutique Edition (pictured), a limited-edition timepiece, to mark the opening
of the store in the Swiss city. It has a blue-galvanized dial inspired by Lake
Lucerne.
“As a Swiss watch manufacturer that has a
very deep connection to Lucerne, opening our new boutique here is a very
special and unique event,” said Sascha Moeri, Carl F. Bucherer’s CEO.
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Tags:
Carl Bucherer, Carl F. Bucherer, Li Bingbing, Lucerne, Manero Peripheral Boutique Edition, Rapaport News, Sascha Moeri, shanghai, watch manufacturing, watches
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