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Rio Tinto Launches Diamond Jewelry Television Campaign in India
Oct 30, 2014 4:29 AM
By Rio Tinto
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Press Release: Rio Tinto has released its latest television campaign to support Nazraana™, its flagship diamond jewelry initiative in India.
The Nazraana brand takes its reference from royal gift giving rituals of past eras and is comprised of collections of diamond jewelry gifts for all celebratory occasions.
Rio Tinto's diamonds India representative office manager, Vikram Merchant, who is responsible for the Nazraana initiative said, “The television advertisements celebrate the gift giver and evoke the delight of diamond jewelry gifts that is enshrined in the tagline ‘The heart that gifts a diamond shines like a diamond’.”
The television advertisements will be shown throughout the 2014 festive season in India.
For further information on Nazraana contact: www.nazraanajewellery.com
Rapaport News is not responsible for, and does not endorse, the content of any third-party press release. This is not a Rapaport Press Release. It has been provided as additional information for our clients.
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Tags:
Rio Tinto
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