RAPAPORT...
The 102nd annual Retail's Big Show, hosted by the National Retail Federation (NRF), came to a close this week in Manhattan. In this broadcast, Rapaport News meets with jewelry retail solutions providers ChainDrive/Multidev Technologies and HansaWorld and digital marketing experts at PM Digital.
ChainDrive provides its jewelers with a complete end-to-end solution that harmonizes processes across all channels from point of sale, merchandising, operations, product and inventory management to planning, warehouse management and website order fulfil lment.
Enterprise by HansaWorld offers complete solutions for its jewelers with CRM software that runs on iPad, Android and Windows 8 tablets, smartphones, and iOS and Windows barcoders, as well as Windows, Mac and Linux computers. HansaWorld delivers multi-store environment solutions, loyalty schemes, gift cards, complex pricing promotions, and fully integrated payment capture.
PM Digital discusses the latest in Facebook paid marketing as well as other social media display trends they engage to assist jewelry retail clients. Through customized, high-touch campaigns, the firm said it drives qualified traffic to client websites.
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