Ali Pastorini
Co-owner, Del Lima Jewelry
President, Mujeres
Brillantes
Professionally: I
would say Instagram, because I can build faster and closer relationships with
my colleagues and clients. I believe that one of the reasons I have so many
followers (100,000) is my ability to keep them updated in real time about my
activities and future projects.
Personally: Definitely WhatsApp, because as I
travel a lot, I can communicate with my family and closer friends instantly
about where I am or what I am doing.
Richard Weisenfeld
President, Jewelers Board of Trade
(JBT)
Professionally: The JBT Red Book mobile app, of
course. This app has all the information you need to have in the palm of your
hand, making it an indispensable tool at jewelry trade shows and on the road.
With just a quick search, I can instantly see the credit rating and location of
retailers, wholesalers and manufacturers listed with JBT. It also allows me to
insert notes on any company, then email those notes to myself for future
follow-up.
Personally: My favorite is Words with Friends. I
usually have three or four Scrabble games going at
all times.
Tzafrir Engelhard
Vice president of
business development,
Sarine Technologies
Professionally: Booking.com. I’ve been traveling
all over the world in the last 10 years for business meetings and activities. I
just can’t imagine how I would handle hotel bookings without this app. With it,
and especially based on reviews, I am able to find great places to stay in,
which makes my travel so much better.
Personally: Clash Royale. This is the first
and only app I got addicted to. It is a great strategic game in which you need
to battle against other online players. Every player chooses eight cards
(playable units) where each card has different strengths and weaknesses. You do
not know what your competitor’s cards will be until the game begins, and you
need to adjust and be creative to win. Very addictive, so be careful before you
give it a chance.
Tracey Ellison
Founder,
TheDiamondsGirl
Professionally: In today’s world, we depend on so
many apps, but the one I cannot live without is Instagram. How else would I
share the world’s best diamonds and get to see the latest discoveries and
designs? To make the most of my Instagram page, @TheDiamondsGirl, I rely on
editing apps. I use Splice to edit videos — it allows you to merge several
videos seamlessly and to adjust the speed of the videos. For photos, I use
Adobe Lightroom, which is great for improving visuals. All the apps are free; I
find there is no need to pay for expensive apps.
Personally: I can’t live without Uber. I land in
any city in the world, and there is an Uber driver waiting for me.
Article from the Rapaport Magazine - May 2018. To subscribe click here.