Press Release: Helzberg Diamonds signed an agreement with Intellicheck Mobilisa, a leader in ID verification and wireless technology, to implement its ID Check ® software across its 230 U.S. retail locations.
Helzberg Diamonds, a Berkshire Hathaway company, will use the ID Check to analyze and authenticate driver’s licenses at its point-of-sale to reduce the risk of fraudulent purchases. In addition, by automatically populating customer data fields on applications for the Helzberg Diamonds credit card, the system will improve accuracy and shorten completion time for the customer credit applications.
“For 100 years, we have provided customers with superior service and high-quality jewelry; we look forward to implementing ID Check in our retail locations to reduce fraud and enhance the customer experience,” said Beryl Raff, the chairman and CEO at Helzberg Diamonds.
William Roof, the CEO of Intellicheck Mobilisa, said, “There is a growing need for effective identification verification technology among retailers, including those selling high-end luxury goods. We are honored to be working with Helzberg Diamonds, a very well-established retailer of fine jewelry.”
System integration and implementation of ID Check is expected to begin immediately.
About Helzberg Diamonds
Helzberg Diamonds, a retail and online jewelry store focused on customer service, was founded in 1915 and has 230 stores nationwide, featuring a wide selection of fine jewelry, including diamond engagement and wedding rings, precious gems and watches. Helzberg Diamonds takes pride in its history of offering exceptional value, exclusive designs and timeless jewelry. Helzberg Diamonds is based in North Kansas City and is part of the Berkshire Hathaway family of companies.
About ID Check
ID Check® reads and verifies the barcode data encoded on driver’s licenses in seconds. This capability allows customer service agents to scan the barcode on U.S., Canadian, and Mexican driver’s licenses in order to automatically and accurately populate customer data fields. ID Check also helps to verify the authenticity of government issued identification cards.
About Intellicheck Mobilisa
Intellicheck Mobilisa is a leader in identity verification and validation systems and in wireless broadband Internet backhaul design and implementation. The company holds 19 patents pertaining to identification technology, and its identity solutions support customers in the financial, retail, hospitality, national defense and law enforcement markets. The company’s products read, authenticate and parse various identity documents including driver licenses, military identification cards and other government forms of identification containing information on magnetic strips, barcodes and smart chips.
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