Dalumi Starts Production in Botswana

Company to focus European campaign on Italy & UK

Apr 26, 2007 9:51 AM By Avi Krawitz

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RAPAPORT...Diamond polishing and marketing company Dalumi announced April 26, 2007 that it has started production at its diamond polishing factory in Botswana.

The move comes as Botswana, the world's largest producer of rough diamonds by volume, seeks to diversify its activity in the industry. The country is participating in a six African nation summit this week in Angola aimed at achieving this purpoe throughout the region.

Rafi Yerushalmi, managing director of Dulami said, “Today Botswana is the world's leading producer of quality gem diamonds. Combining our capabilities and know-how with cutting edge technologies will help to develop and boost Botswana's role as well as Dalumi's competitive advantage in the industry”.

Tel Aviv-based Dalumi currently employs 100 workers at the Botswana factory and is looking to double that by the end of the year.

Separately, Dalumi announced April 26, it would focus its 2007 European activities on penetrating the markets in the UK and Italy.

“In 2007 we aim to strengthen our presence within two strategic markets, UK and Italy, which have a strong potential," said Yuval Kemp, director of marketing & business development at Dalumi. "We will promote two different projects such as Les Nuances and TYD which will enable us to bring new DJ concepts into those markets.”

The company will implement its 'Tattoo Your Diamond' project in Italy, and its Les Nuances in the UK.

In addition, Kemp said that Dalumi was chosen by the Diamond Trading Company (DTC) to be one of two companies to launch DTC’s Forevermark pilot in Italy.

Tags: Angola, Dalumi, DTC, Gem Diamonds, Polishing, Production