Press Release: Synova SA announced that it has organized its business according to market segments thereby forming three business units -- diamonds, semiconductors and industry. This will allow the company to focus on the specific customer and market needs of each business segment in employing its core Laser MicroJet® technology application platform. It will also improve responsiveness and overall commitment to customer success.
Each business unit will be staffed with dedicated resources in engineering, applications as well as sales and services. This will enable tailor-made product and service offerings for customers in each segment. The move is designed to spur further growth of Synova´s business.
Jörg Pausch, Synova´s head of sales, has been promoted to lead the diamond business unit, while Pedro Torres, Synova´s head of research and development, has been promoted to lead the semiconductor division, and heading the industry division will be Frank Michels who will join Synova in the third quarter of 2012. His prior assignments speak of his longstanding experience in the equipment business. The business unit managers will report to the chief executive.
Since 1997 Synova SA has pioneered the Laser MicroJet® technology, exploiting the synergy of laser power with water. Synova has an installed base of some 150 systems worldwide and supports customer applications and testing at its headquarters in Ecublens-Lausanne, Switzerland, as well as in well equipped Micro Machining Centers (MMC) across the globe. Sales and service of its machines is using the established Micro Machining Centers (MMC) infrastructure in addition to sales & service points around the world. www.synova.ch
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