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Press Release: KISNA, the largest diamond jewelry brand launched by Hari Krishna Group in 2005, held its eighth annual Kisna Conference on April 26 to celebrate its distributors and retailers that have successfully completed “Kisna Privilege Card Loyalty Program” for the financial year 2014. This annual conference was held at the Hari Krishna Campus in Surat (Gujarat), India. “Our brand’s reach and visibility have increased across India as is evident from 6,000-plus retail outlets in more than 400 cities and towns selling our jewelry. The Hari Krishna Campus grounds at the Surat factory was the ideal location serving two purposes for hosting the eighth Kisna conference. It supported a larger number of retailers and distributors and allowed them to visit the manufacturing units where our diamonds and jewelry are manufactured. The function was well attended with roughly 5,000 people from 29 states,” said Ghanshyam Dholakia, the director of Hari Krishna Group. A perfect combination of lucky draw prizes, musical entertainment by famous artist Piyush Rajani and his group and the fashion sequences displayed by well known models showcased the exclusive collection of KISNA Diamond Jewellery. Big prizes included a Maruti Suzuki Celerio and Datsun Motor Car, Royal Enfield Bullet, Honda Shine, Bajaj Discover Bikes, Suzuki Access Scooter and many more were given away to lucky draw winners. Those retailers who had completed Loyalty Program were given their privileges such as a Hyundai I 20 car, Hero Karizma Bike, TVS Wego Scooter, Bajaj Pulsar, Samsung Galaxy Smart phone and Samsung 26 HD TV. The directors of the Hari Krishna Group addressed the gathering and expressed their future plans and the vision of the brand – KISNA. Today the KISNA brand became the face of the Hari Krishna Group’s identity. It was a fabulous and enjoyable evening for all attendees.
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