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RAPAPORT... Hearts On Fire will debut more than 60 new fashion and bridal designs at the 2015 Couture Show in Las Vegas. The new designs bring the total of new collections from the brand's director of design, Ilaria Lanzoni, to five and this launch will include 34 major design extensions to the Aerial, Lorelei and Atlantico Collections, as well as almost 30 new bridal styles. Lanzoni draw design inspiration from around that integrate modern jewelry and fashion trends with the classic elegance of diamond jewelry, according to the firm. “We are incredibly excited to launch this new assortment of product designs,” said Lanzoni. “The past few years have been focused on building the backbone of each designer collection and introducing consumers to Hearts On Fire’s new fashion styles. After such a great reception from our original collections, we have now decided to work on expanding each collection and provide even more of the on-trend styles that consumers are asking for.” New pieces include ear climbers, wrist cuffs, criss-cross rings, chandelier earrings and convertible designs that allow women to wear one piece from day to night. Additionally, these styles include more mixed metal designs, including a focus on rose gold and a push toward feminine looks with aspects of lace that can easily be layered with other pieces. “All of my collections, but especially these new styles, have a focus on bringing popular looks from the Red Carpet and fashion runways and creating similar designs that are both aspirational and accessible,” said Lanzoni. “Our goal is to give consumers around the world an ability to wear their favorite fashion trends with the timeless beauty and sparkle of Hearts On Fire diamonds.”
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