RAPAPORT... De Beers has opened its first retail store in Kuwait, adding
to its only two other Middle East locations in Dubai and Bahrain.
“Bringing De Beers to the Kuwait market is an important
milestone in the development of our brand and our local clientele,” said
François Delag, chief executive officer of De Beers Diamond Jewellers.
“It is an honor to present the exquisite timeless beauty of our
diamond jewelry in such a prestigious location and we look forward to inspiring
the discerning Kuwaiti women.”
The 145-square-meter store in the prestigious ‘Avenues’
shopping mall complements current De Beers outlets in London, New York, Paris,
Beijing, Shanghai, Hong Kong and Tokyo.
Image: Lindsay Silveira
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