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Kingswood Introduces Its Non-Chemical Natural Jewelry Cleaner

May 23, 2014 10:19 AM   By Kingswood Company
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Press Release: The Kingswood Company, the world’s leading supplier of high-quality, private-label jewelry care products, has announced the addition of a new cleaning formula to their line. The Kingswood Company’s Natural Jewelry Cleaner is an all-biological cleaner, which offers customers an eco-friendly jewelry cleaning option. The product will be debuted at JCK Las Vegas and has been chosen as a competing product in the inaugural JCK Shark Tank Program.

In the company’s 55 year history, this is only the fourth formula to be introduced, joining Kingswood’s trade-secret Fine Jewelry Cleaner, Gentle Jewelry Cleaner and Silver Jewelry Cleaner jewelry cleaning formulas. Sensing a demand in the market, the company embarked on a research and development process that culminated in this innovative, all-biological, non-chemical jewelry cleaning formula, the only jewelry cleaner to be EPA-listed. Like its predecessors, The Kingswood Company’s Natural Jewelry Cleaner will be available as a private-label product.

JCK Shark Tank pits six chosen products in a competition designed after the popular ABC TV program of the same name. The competition will be held on May 29 from 1 p.m to 2 p.m., with participants offering a seven-minute presentation on the value of their product. The winner will be announced during the JCK opening ceremony on May 30 at 9 a.m.

The JCK Shark Tank judges chose The Kingswood Company to be a finalist “because its organic, non-toxic jewelry cleaner is a simple, on-trend and very important product for retailers who are more focused on running a sustainable business.”

“We believe that this formula fills a gap in the jewelry cleaner market,” explained Kristie Nicolosi, the president and CEO of The Kingswood Company. “Other eco-friendly cleaners on the market, quite frankly, do not work well. Our Natural Jewelry Cleaner is not only ‘green’ but makes jewelry sparkle as well as the other fabulous cleaning formulas we offer.”

The Kingswood Company was also chosen by The Couture Show as its exclusive jewelry cleaner and the sponsor of the new Sparkle + Shine Lounge. Couture, the premiere destination for luxury jewelry and timepiece brands, retailers and media, tapped Kingswood because their jewelry cleaning products meet Couture’s high standards in design, creativity and execution. Couture will be held at the Wynn Las Vegas, from May 29 to June 2.

Gannon Brousseau, the show's director, said, “We searched the world for the finest jewelry cleaning products to best represent the Couture brand. It is very exciting to share these outstanding jewelry care products with our exhibitors, knowing that they meet the same high standards as the jewelry and timepiece brands exhibited at Couture.”

Kingswood has designed a private-label line of products exclusively for Couture. Samples will be provided to each exhibiting salon as well as to the media. They will also be available at the Sparkle + Shine Lounge, where retail buyers and other visitors to Couture can learn more about jewelry care and cleaning from Kingswood experts or simply relax in the beautiful space.

Nicolosi said, “It is such an honor to have been chosen by Couture as the exclusive jewelry cleaning sponsor. The standard held by Couture is the ultimate and to be chosen for our products and our leadership in the industry is very rewarding.”

Headquartered in Columbus, Ohio since 1956, The Kingswood Company is the world’s leading manufacturer of high-quality, private-label jewelry care products. The Kingswood Company is the exclusive jewelry cleaner of The Couture Show and sponsor of the Sparkle + Shine Lounge.

Rapaport News is not responsible for, and does not endorse, the content of any third-party press release. This is not a Rapaport Press Release. It has been provided as additional information for our clients.

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Tags: cleaning, Couture, JCK, Jewelry, Kingswood Company, nontoxic cleaners, shark
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