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Press Release: Fiera di Vicenza showcases the very best Italian and European jewelry at the 19th edition of the Middle East’s jewelry event. For the third year running, Fiera di Vicenza participated with its VICENZAORO European Club format at the Dubai International Jewellery Week, the jewelry event in the Middle East, which ran from December 3 to 6 at the Dubai World Trade Centre. The Jewellery Week provided an opportunity for companies in the VICENZAORO European Club to preview their latest collections, exhibiting manufacturing and design excellence, to the more than 20,000 visitors, including international buyers, distributors, media representatives and designers. In this respect, Fiera di Vicenza confirmed its role as a high-profile ambassador for Italian and European companies in markets like the United Arab Emirates (UAE), which is among the most important in the world for the jewelry and goldsmithing industries. Corrado Facco, the managing director of Fiera di Vicenza, said, “Over the past few years, Fiera di Vicenza has accelerated its process of internationalization, which we have reached through achieving a structured presence in various strategic markets, and by exporting innovative and high-quality formats. The UAE is undoubtedly a country with the highest potential for the jewelry trade, where, thanks to our strong partnership with the Dubai World Trade Centre, we once again have the privilege of presenting the VICENZAORO European Club brand. It is an exhibition concept that was born from a need of both the finest Italian and European companies to adopt a systemic approach to internationalization, whereby they can promote their businesses to leading buyers from around the world. Indeed, through our commitment we create such opportunities for jewelry companies and, also as a result of our valuable partnership with the Dubai World Trade Centre, we will next year introduce a new global experience, the Super Show VICENZAORO Dubai. This new collaboration with the largest exhibition organizer and management company in MENA marks an historical stage in the internationalization’s process of our company Fiera di Vicenza and for the entire Venetian and Italian trade fair system.” Having shown a consistent increase in demand for Made in Italy luxury products over the past several years, Dubai is the leading export destination for Italian jewelry today. It was a development that encouraged Fiera di Vicenza to further its collaboration with the Dubai World Trade Centre by signing an agreement that established a joint-venture company, "DV Global Link.” As a result, the first edition of VICENZAORO Dubai will take place, April 23 to 26, 2015, at the Dubai World Trade Centre. It will consolidate the city as the undisputed capital of jewelry in the Arabian Gulf, and the spring event will become a focal point for the Arabic-speaking countries in the Middle East and Africa, as well as Russia and Central and South East Asia. To further enhance its value, two major strategic partnerships were signed with the Dubai Multi Commodity Centre and Dubai City of Gold.
ABOUT FIERA DI VICENZA
Fiera di Vicenza is a leading Italian trade show organizer and one of the world’s most dynamic players in the field. It is among the most important service providers for the gold and jewelry industries thanks to its VICENZAORO brand, which it has successfully exported to the most prestigious international jewelry trade fairs in Hong Kong, Las Vegas, Sao Paulo, Mumbai and Dubai.
The company also specializes in lifestyle and innovation trade shows in a number of different categories, including home comfort and style, hunting, target sports and individual protection, fishing, outdoor sports, creative craftsmanship, technological innovation in the medical and pharmaceutical fields, motor vehicles and bicycles and international tourism and hospitality.
Fiera di Vicenza serves as a cultural hub as well as a business hub, encouraging a Made in Italy entrepreneurial ethos, circulating and disseminating ideas and information for economic growth, particularly focusing on aspects of corporate social responsibility. Its new conference center, a multi-functional and technologically advanced physical space, welcomes large conferences, workshops, seminars and training events both at a national and international level.
With a team of 87 employees, in 2014 Fiera di Vicenza directly organized 15 international and domestic events in the lifestyle, innovation and jewelry sectors. The company also set up more than 100 conferences, conventions, meetings and seminars, some with an international profile.
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