Advanced Search

Birks to Accept Payment in Bitcoin

Nov 28, 2018 7:48 AM   By Rapaport News
Comment Comment Email Email Print Print Facebook Facebook Twitter Twitter Share Share

 Customers will soon be able to pay in Bitcoin at eight Birks Group stores in Canada, the retailer said.

The jeweler claims to be the first luxury retailer in Canada to accept the cryptocurrency. The service will be available at the end of November in select locations, including its recently opened Graff Diamonds and Patek Philippe boutiques in Vancouver, the company noted Tuesday.

The move will enable customers to make large transactions more securely, quickly and easily, Birks explained. The jeweler has partnered with cryptocurrency provider BitPay to implement the project.

“Birks Group has a large number of international shoppers, so allowing them to pay in Bitcoin makes perfect sense,” said Sonny Singh, BitPay’s chief commercial officer. “Accepting Bitcoin helps Birks Group to cater to their high-end international clients and get new customers, while providing an innovative and safe payment option.”

Bitcoin has dropped 37% to $3,992 since July 1, according to CoinDesk.

Image: Maison Birks store, Toronto, Canada. (Bargainmoose)
Tags: birks, birks group, bitcoin, BitPay, cryptocurrency, Graff Diamonds, patek philippe, Rapaport News
Similar Articles
Brilliant Earth Reflections collection July 2022Brilliant Earth Enjoys Sales Bounce
Aug 14, 2022
Revenue rose strongly at Brilliant Earth in the second quarter as the US retailer expanded its online-offline model
Comments: (0)  Add comment Add Comment
Arrange Comments Last to First
© Copyright 1978-2022 by Rapaport USA Inc. All rights reserved. Index®, RapNet®, Rapaport®, PriceGrid™, Diamonds.Net™, and JNS®; are registered TradeMarks.
While the information presented is from sources we believe reliable, we do not guarantee the accuracy or validity of any information presented by Rapaport or the views expressed by users of our internet service.