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Ex-De Beers Exec Joins Synthetics Supplier

Sep 22, 2019 8:57 AM   By Rapaport News
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RAPAPORT... Lab-grown brand Altr Created Diamonds has appointed Richard Whitby chief financial officer as part of an effort to broaden the company’s reach.

“Bringing Richard on board marks a pivotal point for Altr as we continue our global expansion amidst a shift in the industry,” Amish Shah, president of Altr, said last week. “Richard brings meaningful executive experience increasing the forward momentum of large international diamond businesses, and I’m confident his contributions will be key in helping us continue to grow and innovate in our category, and the industry itself.”

Whitby was previously senior vice president of De Beers Global Sightholder Sales, and worked for the miner for more than 10 years. He is experienced in global marketing, supply chain, and sales-and-distribution operations.

His move from natural to lab-grown is indicative of the ongoing disruption in the diamond industry as consumer interest in synthetic diamonds continues to grow, Altr noted.

“Lab-grown diamonds are a major innovation that is breathing new life into the diamond industry, and I look forward to applying my expertise to the future of this field.” Whitby said.

Image: Richard Whitby. (Altr Created Diamonds)
Tags: ALTR Created Diamonds, Amish Shah, De Beers, lab-grown, Rapaport News, Richard Whitby
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