News

Advanced Search

Rapaport’s ‘State of the Diamond Industry’ Address

Jun 8, 2020 9:30 AM   By Rapaport
Comment Comment Email Email Print Print Facebook Facebook Twitter Twitter Share Share
RAPAPORT... Martin Rapaport stressed the importance of strong customer relationships during his annual “State of the Diamond Industry” presentation.

Speaking via a webinar due to the coronavirus pandemic, Rapaport noted that the rise of online sales brought both threats and opportunities for the sector. But “the key to your success is customer acquisition and development,” even through digital means, he said.

The session, which usually takes place during the JCK Las Vegas show, featured a special presentation by Tracey Ellison, whose Instagram account, TheDiamondsGirl, has more than 719,000 followers. She described how she connected with the public by expressing her personality on social media.

Watch the full address here:

Tags: Martin Rapaport, Rapaport, Rapaport Group
Similar Articles
Comments: (0)  Add comment Add Comment
Arrange Comments Last to First
© Copyright 1978-2020 by Rapaport USA Inc. All rights reserved. Index®, RapNet®, Rapaport®, PriceGrid™, Diamonds.Net™, and JNS®; are registered TradeMarks.
While the information presented is from sources we believe reliable, we do not guarantee the accuracy or validity of any information presented by Rapaport or the views expressed by users of our internet service.