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RAPAPORT... Pure Gold Jewellers opened a new outlet in Abu Dhabi's destination shopping mall, Bawabat Al Sharq Mall, which is already home to an extensive variety of retail brands. The new location marks Pure Gold Jeweller's eleventh in Abu Dhabi.
Karim Merchant, the group CEO of Pure Gold Jewellers, said, "Abu Dhabi, with its expansive shopping malls and some of the world's best leisure and hospitality destinations, is a growing market for us. We opted to be present in Bawabat Al Sharq Mall to reach out to the community in the Bawabat Al Sharq project. With the mall providing an eclectic mix of shopping and dining facilities, it also attracts shoppers from other parts of the Emirates. The new store is in line with our plans to double the number of stores in the region by 2018." Oguz Stackpole, who is the senior retail leasing manager at the mall, said, "Since the opening of Bawabat Al Sharq Mall we have focused on providing the best mix of retail brands for our visitors and Pure Gold Jewellers, being a leading jewelry company, is a valuable addition to our portfolio."
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