|
|
Chow Tai Fook Targets Tourists with Hawaii Launch
Apr 24, 2017 10:34 AM
By Rapaport News
|
|
|
RAPAPORT... Chow Tai Fook will open a store in Hawaii through a
partnership with travel retailer DFS Group, a subsidiary of LVMH Moët Hennessy Louis Vuitton.
The Hong Kong-based jeweler’s branded store will launch in T
Galleria by DFS, a luxury department store targeting tourists. Hawaii is a popular wedding and honeymoon destination, and jewelry
is a common item for visitors to purchase, the companies explained in a
statement Monday.
The 970-square-foot boutique will open in May, offering gem-set
platinum and gold jewelry, as well as specific Chow Tai Fook collections and
brands such as its Hearts on Fire diamond and wedding jewelry.
“We are excited to bring the first-ever Chow Tai Fook
branded store to Hawaii, supported by DFS’s extensive retail expertise, in order
to capture the growth potential of leisure spending in the Hawaii market,” said
Kent Wong, Chow Tai Fook’s managing director.
The move follows Chow Tai Fook’s decision to open its first
branded store in Japan – another attempt to secure business from tourists. The
strategy comes after a sales decline in Hong Kong, where a decrease in Chinese
visitors has dented the jeweler’s retail performance. Last year the retailer also opened a store in New York, its first in the US. |
|
|
|
|
|
|
|
|
|
Tags:
Chow Tai Fook, DFS, DFS Group, Hawaii, Hearts On Fire, Hong Kong, Japan, Rapaport News, T Galleria, tourism, tourists, travel retail
|
|
|
|
|
|
|
|
|
|
|
|
|