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GJEPC Plans Roadshows to Promote IIJS, IIJW
May 23, 2012 3:09 AM
By Dilipp S Nag
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RAPAPORT... The Gem & Jewellery Export Promotion Council (GJEPC) has embarked on a campaign targeting the overseas markets to create awareness about India International Jewellery Show (IIJS) and India International Jewellery Week (IIJW), which take place in August this year.
The council has scheduled roadshows between May 23 and June 20, 2012 in Malaysia, Singapore, Jeddah, Riyadh, South Korea and China and seeks to invite local jewelers from these countries to view production capabilities and India’s expertise in jewelry manufacturing.
“We see a huge potential of business associations being formed with these countries and hence the attempt to visit these countries and present to them the myriad possibilities that India presents as a global destination for design and sourcing of jewelry,” said Rajiv Jain, GJEPC’s chairman. “We hope this attempt will see a manifold increase in the amount of delegations participating from these countries.”
GJEPC stated that IIJS is Asia’s second largest business-to-business (B2B) event to transact deals, having registered a 24 percent year on year increase in visitor registration in 2011 with more than 33,000 trade visitors participating in the show from India and abroad.
The council added that it is offering an incentive in the form of a hospitality package to participating delegations from these countries to promote greater participation. GJEPC is an apex body for the gems and jewelry industry in India, representing 5,300 members.
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Tags:
China, Dilipp S Nag, GJEPC, IIJS, IIJW, India, India International Jewellery Show, India International Jewellery Week, Jeddah, Jewelry, korea, Malaysia, Rapaport, Riyadh, Roadshows, Singapore
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