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Allurez Launches New Line of Halo Diamond Rings

May 30, 2012 1:01 PM   By Ricci Dipshan
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RAPAPORT... Allurez announced the arrival of their new line of Halo diamond engagement rings, which are fully cutstomizable.  Each Halo diamond ring features a design where small diamonds surround a center stone, and usually forms a floral pattern where the stones sit in a circle on the mounting. In other cases, the arrangement could be more square-like. Allurez's Halo engagement rings can also be personalized in 14-karat and 18-karat white gold, yellow gold or rose gold as well as platinum and palladium.

A spokesperson for Allurez noted that "there are many things that set Allurez apart from other jewelry companies, like the fact that Allurez lets you design your own engagement rings online.'' The website allows consumers to create their own ring in a variety of unique styles,  price points and precious metal options.

Allurez also created a section of the website dedicated to the Halo engagement rings, which the company said will add more inventory as consumer demand continues to thrive.
Tags: Allurez, Ricci Dipshan
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