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RAPAPORT... Birks Group Inc. reported that its revenue fell 6.8 percent year on year to $94.5 million for the third quarter that ended on December 28. The jeweler blamed the lower sales total on operating five fewer stores this year. The company's same-store sales were flat, rising 2 percent in the U.S. but falling 2 percent in Canada. Birk's same-store sales for the Christmas season, which the jeweler defined as November 3 through December 28, fell 1 percent year on year. Comparable-store sales rose 2 percent in the U.S., but declined by 3 percent in Canada. Jean-Christophe Bédos, the CEO of Birks Group, said, “We are disappointed in our sales performance during the holiday period. Much of the significant progress we made over the seven months prior to the holiday period were not able to offset the loss of store traffic experienced in Canada towards the end of the calendar year. We remain confident, however, that continuing forward with our key strategies is an essential element in driving sales and profit growth across all our stores.”
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