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Tara Jewellers Markets ‘Hearts Embrace’ Collection in India for Valentine's Day

Feb 3, 2014 10:30 AM   By Tara Jewellers
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 Press Release:  You know its love, when two hearts come together. And this Valentine’s Day, Tara Jewellers launches its leading international Hearts Embrace collection in India, with a patented diamond embrace design symbolizing love, romance and eternity.

The exquisite collection has an assortment of heart shaped motif pendants, earrings, rings and solitaire rings, ranging from INR 12,000 to INR 52,000 (about $190 to $830). Each piece has a unique design with two hearts embracing a sparkling diamond. Tara Jewels originally introduced this collection in the U.S. in January 2013, in the stores of one of the nation's largest specialty retail jewelers. tara jewellers

Speaking on this occasion, Prernaa Makhariaa, the manager of product development of Tara Jewellers, said,  “As it is said, ‘Diamonds are a girls’ best friend.’ What better occasion than Valentine's Day to woo her with your love and affection. The diamond embraced by the two hearts symbolizes love. Hold your heart, as Tara’s Valentine jewels romances this experience with intricately crafted products with a patented heart-shaped prong to enhance the diamond. Classic pendant sets, solitaire rings have an added twist with play of colors in metal and specializing in the style of diamond setting for a high perceived value.”
About Tara Jewels Ltd.
Incorporated in 2001,  Tara Jewels Ltd. is an integrated player from designing, manufacturing to retailing with manufacturing facilities and distribution offices in Australia, China, Europe, India and the U.S.  Tara Jewels' hallmark has been its passion for innovative designs, advanced technology and an innovative spirit. With a global footprint, the company is internationally recognized and is renowned as the second highest exporter by Gems & Jewellery Export Promotion Council (India) for studded jewelry from EPZ and EOU complexes for three consecutive years from 2006 to 2009. 

In 2010, Tara Jewels  introduced a retail store format under the brand name Tara Jewellers. It operates 40 company managed stores across 32 cities in north, central and western India.  The company has recently received the award for luxury retailer of the year at the Star Retailer Awards 2013, store design of the year by Economic Times Retail Awards 2013 and has been awarded with the print campaign of the year by the eighth Retail Jeweller India Awards 2012. Tara Jewellers strives to offer customer centric experience committed to international retail expertise with an aptitude for design excellence and creativity. Have you visited Tara lately? For more information, please visit and join us on


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Tags: diamonds, eternity, India, Jewelry, rings, Tara Jewellers
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