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Hublot Names Coric as Brand Ambassador

Apr 2, 2015 3:19 AM   By Deena Taylor
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RAPAPORT... Hublot named 18-year-old tennis pro Borna Coric as their newest brand ambassador.

Croatian-born Coric defeated world No.  1 player Rafael Nadal last year and most recently he topped  world No. 4 player Andy Murray. He placed at number 60 in world tennis rankings, winning the ATP World Tour Rising Star award for 2014 as the youngest player to finish the year inside the men's top 100.

"At Hublot, just as we are constantly seeking to develop new technology and new materials in our watch manufacturing, we also look to identify and support future talent in sports. As the youngest player in the men's top 100, but with such impressive results, Borna unquestionably represents the next generation of tennis," said Hublot's CEO, Ricardo Guadalupe.

The brand's portfolio of sports ambassadors also includes Pele, Jose Mourinho, Usain Bolt, Dwayne Wade, Kobe Bryant, Maria Hofl-Rieschand and Michael Clarke.

Hublot will celebrate the collaboration with an event later this year.

Tags: coric, Deena Taylor, hublot, tennis
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