|
RAPAPORT... Diamond brand Hearts On Fire promoted its vice president of marketing, Caryl Capeci, to chief marketing officer. Capeci joined Boston-based Hearts On Fire in 2007 and has been leading the brand's global marketing and publicity efforts. She also oversees the brand’s ecommerce business and digital marketing development, having created an omni-channel strategy that integrated the wholesale, retail and ecommerce businesses. “In the past few years, brands have had to make critical adjustments to their marketing strategies to keep up with consumer’s changing habits – and Caryl’s forward-thinking leadership has been instrumental to our global success,” said Glenn Rothman, Hearts On Fire's CEO and founder. “She has continued to make key contributions to not just the marketing department, but to the entire operational and strategic development of our business, and we are eager to see how her newly expanded role continues to shape the evolution of our brand.”
|