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Kay Jewelers Debuts Star Wars Collection

Sep 16, 2015 1:35 AM   By Rapaport News
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RAPAPORT... Kay Jewelers, a jewelry store, introduced Star Wars collection as part of its Charmed Memories compilation, which features hand-crafted charms that allow guests to celebrate special moments, interests and passions.

Available at stores across the U.S. and online at Kay.com, the collection features some of the most popular Star Wars characters, including Darth Vader, R2-D2 and the storm troopers, as well as iconic quotes and themes from the films on charms that can be combined to create a unique bracelet or added to an existing one to reflect one's fandom of the film series.



"Star Wars is one of the most beloved brands of all-time and we are thrilled to be able to bring it to the fine jewelry category," Stuart Lee, executive vice president, merchandising, Kay Jewelers, said in an announcement. "One of the most exciting things for us in launching this program was the unique challenge of offering a collection that the fans, who are so knowledgeable and passionate, will truly appreciate.
Tags: Rapaport News, Star Wars
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