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Super Bell, Zalemark Strike Strategic Alliance
Mar 8, 2016 10:03 AM
By Rapaport News
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RAPAPORT... Super Bell Jewelry, a jewelry distributor based in Los
Angeles, California, has signed a strategic agreement with Zalemark Holding
Company, a product design and development company, to jointly promote,
distribute and manufacture certain jewelry brands.
Super Bell’s more than
1,000 retail jewelry stores will create economies of scale, enabling Zalemark
to be competitive in pursuing the major superstores and allowing them to keep
their margins, the pair said in a statement March 6. Super Bell’s customers are
mainly independent store owners who have told the company they need
well-positioned brands to drive “online-to-offline” sales traffic.
Zalemark, based in Sherman
Oaks, California, will integrate its corporate offices into Super Bell’s
facility in downtown Los Angeles that will include a showroom for the brands,
trade-show positioning and marketing support.
“This winning relationship
allows both companies to perform at the highest level and allows Zalemark to
reach its goals in all aspects of its business and performance of its brands
for the benefit of the shareholders,” said Raymond Ruiz, chief executive
officer of Zalemark, which is listed on OTC Pink Current.
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Tags:
brands, California, jewelry distribution, los angeles, product design, product development, Rapaport News, Super Bell Jewelry, superstores, zalemark, Zalemark Holding Company
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